Where are they now?

From taking out first place at the iD International Emerging Designer Awards to one of regional Australia’s most distinctive fashion voices.

Since her 2017 win, Nehma Vitols has transformed the stories of regional Australia into fashion, creating collections that celebrate the people, industries and communities behind them.

Based in Griffith in New South Wales’ Riverina region, the designer and cultural producer uses fashion to tell the story of a place. Her work extends beyond garments to include the cloth, the imagery and the voices of the communities behind each collection, creating projects that are deeply connected to the people they represent.

Looking back on her iD experience, Nehma says: “iD taught me that great fashion can happen in small parts of the world. So Griffith, with its already vibrant arts scene and its food and wine, was a no brainer.”

Her work has since been featured by Vogue Italia, and in 2026 she was named a Ragtrader Gamechanger finalist alongside Akubra, Carla Zampatti and David Jones.

Following Vintage 2025, an ongoing body of work celebrating the women of the Riverina wine industry, Nehma’s latest project, Citrus Threads, honours the growers, pickers, packers, juicers and families behind the region’s citrus industry. The collection will premiere at Griffith Spring Fest this October.

Nearly a decade after her iD win, Nehma continues to demonstrate how fashion can celebrate people, place and community, proving that great design can emerge from anywhere.

Learn more about Nehma
nehmavitols.com
@nehma_vitols

Image credits:
Photography: @ginetteguidolin
Video: @jehmempincinematics
Design: @nehma_vitols
Hair: @alisonmatthews15
Makeup: @lucindapanarello
Campaign models: @fallon.millis & @mikaylajhelms