iD Dunedin Dunedin Fashion Show 2027

CALL FOR DESIGNERS

iD Fashion welcomes Dunedin based designers (or those with a Dunedin connection) to submit images of a collection to be considered for participation in the iD Show 2027, to take place on Friday 19 and Saturday 20 March at the Dunedin Railway Station. Designers must be producing directional, commercial and sustainable adult fashion.

Fostering a sustainable fashion industry is an important focus for iD. As part of the selection process, you will need to explain how you incorporate sustainability in your designs and business.

There are a number of options to participate in the show with designers showcasing between 5 – 10 outfits. The selection panel consisting of fashion industry experts will determine which option (e.g. capsule collection, full collection, Otago Polytechnic graduate section etc) best fits your collection.  As a priority diversity and size inclusivity will be celebrated for 2027.

iD welcomes applications from a diverse range of designers / brands with an Ōtepoti connection. A Dunedin connection extends to designers who have studied in Dunedin, have lived here previously or have a retail store or stockist in the city.

The iD Dunedin Fashion Charitable Trust is registered with the New Zealand Charities Commission and run by a voluntary Board.  All production costs such as sound, staging, lighting, models, hair and makeup are covered by iD Fashion’s fundraising efforts.  To assist with these costs’ iD will be charging a participation fee in 2027:

Full collection (10 models) $1,500 +GST

Capsule Collection (5 models) $500 +GST

A 50% deposit will be required when participation is confirmed with the reminder invoiced in February 2027. Payment plans can be set up if required. The designer fees will specifically be used to offset model costs.  Designers will need to pay for their own travel and accommodation costs, if applicable. 

Email your application as one pdf to info@idfashion.co.nz by the end of business on Friday 31 July.

Designers will be notified by the end of August as to the outcome of the selections.

Tickets to the show will go on sale to the public in September.


To be considered for selection please include:

  • A collection statement for your Winter 27 collection / collection you intend to show (approx. 100 – 200 words).

  • Collection images – of the collection you intend to show at iD Dunedin, or if those collection images are not available yet, please include photos of your most recent work and detailed sketches and information about the designs.

  • A portrait brand image. If you are selected to be part of the show this image is what will initially appear on the iD website.

  • A brand statement (approx. 50 words). If you are selected to be part of the show this is what will initially appear on the iD website.

  • A statement on how you incorporate sustainability into your designs and business (approx. 100 words)

  • A statement on how you would like to show diversity at iD 2027 (approx. 100 words)

  • Social media links (Instagram, Facebook, TikTok, X, LinkedIn, YouTube)

  • Please list (if any) sustainability certifications, practices and/or memberships you have for your brand or business.

Please save all of the above as one multipage pdf and email to info@idfashion.co.nz